The 67th edition of the Summer Fancy Food Show, organised by the Specialty Food Association (SFA), was held at the Javits Center in New York, with 300,000 square metres of floor space and sold-out exhibitor booths, and Té Tonic® was there.
We participated in this new edition with more than 2,000 brands of artisanal products, producers of speciality foods and beverages from the United States and other countries.
The Fancy Food Shows are an ideal and necessary meeting where we can promote innovative products, an opportunity to taste/display our products, offer an experience and meet exhibitors from all over the world. In this edition, we were able to enjoy a keynote speech by celebrity chef Giada De Laurentis.
After a tour of the exhibitors at this edition of the Fancy Food Show, we have confirmed that we continue to be a reference in this market, as a specialised and unique company in this segment.
Thanks to the great wealth of the event and the distinctiveness and differentiation of our product, we were able to make contact with almost 100 interested companies, including influencers, bartenders, chefs, gourmets, importers, distributors, retailers and others.
At this event, which is ideal for discovering the latest trends and products in the speciality food sector, we took the opportunity to present our Vermut Lovers pack, which was very well received, given that cocktails such as the Manhattan and Negroni are well established in American culture.
At the New York fair, which brings together thousands of exhibitors from all over the world, we are proud to have shared the experience with 85 Spanish companies under the umbrella of the Spain brand.
Our experience at this edition was incredible and we conclude with the certainty that Té Tonic Tea is unique, our product is the main protagonist in the creation of the cocktail, in its visual part and in the first impression it gives, an essential factor for the success of the cocktail.
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Financiado por el Programa Kit Digital. Plan de Recuperación, Transformación y Resiliencia de España «Next Generation EU».
